Choosing a supplier
Questions to ask a web designer before you sign
Questions to ask a web designer that surface scope, ownership and payment problems while they still cost nothing to fix — asked before a deposit, not after.
In short. A small number of direct questions — about scope, revisions, ownership, payment structure and what happens if the relationship ends — settle almost every dispute that would otherwise surface after a deposit is paid.
A short list of direct questions, asked before a deposit is paid, resolves almost every dispute this site sees described after the fact. None of them requires legal knowledge to ask. What they require is asking them before you are committed, because every one of them is far easier to negotiate before money has moved than after.
The questions to ask a website designer, and why each one matters
| Question | What a good answer sounds like | What it protects against |
|---|---|---|
| What exactly is included in this price? | A written list of pages, features and what’s excluded | Scope disputes — the single largest source of conflict |
| How many rounds of revisions are included, and what counts as one? | A specific number, with a definition of a “round” | Open-ended revision demands on both sides |
| Who writes the content, and what happens if it’s late? | A clear owner for copy and photos, and a stated effect on timeline | Stalled projects with no one accountable |
| What is the payment structure? | Staged payments tied to defined milestones, not one lump sum up front | Losing all leverage if work does not arrive |
| Who will hold the domain and hosting accounts? | Your business, by name, as registrant | Losing control of your own domain |
| Do I own the code, design files and copyright once I’ve paid? | A clear yes, in writing, on final payment | Being locked into one supplier for every future change |
| What happens if either of us wants to end this early? | A stated position on partial payment and handover of work-to-date | An acrimonious, undocumented exit |
| What is not included that I might assume is? | A specific, named list — hosting, SEO, ongoing support, stock imagery licensing | Surprise costs after signing |
| Can I see a live site you’ve built, not a screenshot? | A URL you can visit today | Unverifiable claims about past work |
| What happens after launch — is there a warranty period? | A stated number of days and what it covers | Being charged immediately for bug fixes that should be covered |
The three that matter most if you only ask three
If time is short, ask about scope, payment structure and ownership. Scope disputes are the most common source of conflict because “included” means different things to each party until it is written down. Payment structure determines how much leverage you retain if things go wrong — a staged structure keeps you in the conversation; full payment up front does not. And ownership determines whether you can ever leave this supplier without starting from nothing, covered in full on who owns your website.
Ask before the quote, not after it
Some of these questions are best asked before a formal quote is even produced, because the answers change what the quote should contain. “What’s included” and “what’s excluded” in particular should shape the document you receive, not be discovered by reading between its lines. What a complete quote should state on its own, without you having to ask, is set out on what should be in a website quote.
Get the answers in writing
A verbal answer on a call is a reasonable way to have the conversation, but ask for the substance to be restated in the written quote or contract afterwards. This is not distrust — it is the same discipline a supplier should want from their own side, because a written record protects both parties if memory of the conversation later diverges. Under the Australian Consumer Law, consumer guarantees attach to services regardless of what is or is not in writing, but a written record of scope and price is what a dispute actually gets resolved against in practice.
What a good supplier or web design firm does with these questions
A supplier confident in their process will usually answer most of this list unprompted, because it is exactly the information a competent quote should contain. Hesitation, vagueness, or irritation at being asked is itself useful information — see red flags when hiring a web designer for the specific patterns worth treating as a stop sign rather than a quirk. Whether a designer works in-house or outsources the photography, copywriting or the portfolio pieces they show you is itself worth asking about, since a portfolio built entirely from outsourced or templated work answers a different question than the one you asked.
What to do next
Write these ten questions down and take them into your next supplier conversation, whether that is a first call or a formal proposal review. Ask the ones the written material has not already answered, and treat a reluctance to answer any of them plainly as data rather than as rudeness to be excused.
Turning the scope questions into a document a supplier can actually quote against is what the project brief generator is for — it forces the same specificity this list asks of a supplier’s answers.
Evidence for this page
This page exists because the demand below was measured, not assumed. The figures are search-market data about the topic — they are not prices.
- Entity this page targets
- questions to ask a web designer
- Measured Google volume
- no data
- Keyword difficulty
- no data
- Advertiser cost per click
- no data
- AI assistant volume
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- Advertiser competition
- no data
- Measured on
- 31 July 2026
- Search results inspected for intent
- No
2 other phrasings resolve to this same page
what to ask before hiring a web designer · questions before signing a website contract
Not part of the 2026-07-31 DataForSEO pull recorded in research/national-volume-au.json; no volume claim is made for this phrase.
Source: research/national-volume-au.json · Phrase not present in the 2026-07-31 DataForSEO pull; no volume claim made. · pulled 31 July 2026.
Provenance
Written by Australian Website Design. Published 2026-08-03, last updated 2026-08-03.
Sources
- Competition and Consumer Act 2010 (Cth) Schedule 2, Australian Consumer Law (accessed 2026-08-03)